Video · 2:45 · recorded October 16, 2026
How do you find a profitable app niche?
To find a profitable app niche, start from apps that already earn serious money, remove the giants with years of ratings, keep the apps launched in the last year, pick a category and zoom into the niche. Example in the video: CutAI, a young AI video editor with fewer than 1,000 ratings that out-earns a ten-year-old leader.
Chapters
- Start with money
- Remove the giants
- Pick a category
- Zoom into the niche
- Proof it's growing
- Try it free
Transcript
The video's on-screen captions, recorded October 16, 2026 (it has no voice-over), lightly edited and grouped by chapter.
Start with money. An app with 922 ratings makes $184K / month. Every tracked App Store app, one table. 1.1M+ App Store apps. Find a niche in 4 filters. Filter 1: real revenue. Only apps making $65K+ a month. 675 apps earn $65K+. Sort by revenue. The top is all giants. Millions of ratings: years of head start.
Remove the giants. Filter 2: under 5,000 ratings. 29 apps left. Filter 3: launched in the last year. 21 young apps above $65K. Each one proves people pay.
Pick a category. Filter 4: pick a category. 5 Photo & Video apps left. CutAI, an AI video editor. 922 ratings, $184K a month. Vixel: 3.5K ratings, $257K a month. All AI video, all launched recently.
Zoom into the niche. Search the niche itself. 658 AI video apps. The newcomer, created 2 mo ago. $184K a month. An old leader, created 10y ago. 90K ratings, yet earns less. Gap #2: missing languages. The #1 earner: no German version.
Proof it's growing. CutAI: AI Video Editor. Open the app: same numbers. Only 922 ratings, yet about $184K a month. +871 new reviews in 30 days.